“Non-existence” is “Extinction”: How Generative AI Search Reshapes the Digital Survival Line for Brands
- On February 2, 2026
- ai brand china, ai brand marketing
1. Research Objectives and Audience Scope In the immediate digital future, traditional search engine visibility—ranking on Page 1 of a legacy SERP—is a legacy metric. We have entered the era of “Answer Engines,” where AI citation has become the new “digital survival line.” For a brand, being absent from an AI-synthesized answer is not merely […]
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